Paula L. Pedene, APR, Fellow PRSA
Leader. Visionary, Public Relations Strategist. National Public Relations Professional of the Year.
Paula Pedene, APR, Fellow PRSA has a well-earned reputation as a public relations strategist and counselor in both government and non-profit realms.
She currently serves as Executive Director of the nonprofit Honoring America’s Veterans and as Owner/Principal of her own public relations firm Paula Pedene & Associates. In these roles, she provides strategic counsel to senior leaders and managers and to build trusted relationships between the organizations and their stakeholders.
Pedene is a five-time PRSA Silver Anvil award recipient for Institutional Programs (2004) Reputation Management (2007) Community Outreach (2010, 2020) and Public Service (2020).
Her leadership awards include the Percy Award from the Phoenix PRSA Chapter, the Platinum Leadership Award from the PRSA Western District and the Senator John McCain Inspirational Leadership Award in Arizona.
She is a member of the PRSA College of Fellows, a member of the PRSA Board of Ethics and Professional Standards and she earned distinction as a PRSA PR Pro of the Year (2015) for her ethical stand as a Phoenix VA Whistleblower. In this realm she was able to help expose the VA Wait Time Scandal and call for change to legislation and accountability within the Department of Veterans Affairs