Paula Pedene

Bonus Online Article: Q-and-A With PR Pro of the Year Paula L. Pedene, APR, Fellow PRSA

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Paula L. Pedene, APR, Fellow PRSA, is having a difficult time trying to narrow down a low point during her tumultuous last few years working for the Veterans Administration. “There were so many,” she says during a recent phone conversation. “The lowest part was when I realized I would probably never be able to go […]

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Phoenix VA’s original whistleblower breaks her silence while waiting for Justice

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Paula Pedene is a patient woman. A disabled veteran and former head of public relations at the scandal-ridden Phoenix Veteran Affairs Health Care System, Pedene has waited eight months to learn the punishment for the manager who retaliated against her for blowing the whistle on corrupt leaders at the beleaguered hospital. She’s kept quiet. She

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A Talk With PR Pro of the Year Paula L. Pedene, APR, Fellow PRSA

1 Comment / In The News /

Paula L. Pedene, APR, Fellow PRSA, is having a difficult time trying to narrow down a low point during her tumultuous last few years working for the Veterans Administration. “There were so many,” she says during a recent phone conversation. “The lowest part was when I realized I would probably never be able to go back

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Phoenix VA whistleblower wins top national PR award

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Paula Pedene, owner of Pedene Public Relations, was named the Public Relations Society of America’s 2015 Public Relations Professional of the Year. Pedene was one of the first whistleblowers at the Phoenix Veterans Affairs Health Care System, where she and Dr. Sam Foote reported mismanagement of funds and a hostile work environment to the Office of the

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ITL #159 The whistleblower’s story: a modern day battle of David versus Goliath

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On December 10, 2012 my life changed forever, but little did I know that it was the starting point of something that would transcend across the country. It was on this day the Associate Director (AD) at the Phoenix VA took me out of my 21-year position as a VA Public Affairs Officer for what was later confirmed as a minor infraction. It was the

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Phoenix VA whistle-blowers get retaliation settlements

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PHOENIX — The Department of Veterans Affairs has come to terms with three Phoenix whistle-blowers who filed retaliation complaints after helping expose mismanagement and health-care breakdowns in the Phoenix VA medical center. The trio — Dr. Katherine Mitchell, Paula Pedene and Damian Reese — accepted mostly confidential settlements for demotions and harassment they suffered at the hands

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For whistleblowers, a bold move can be followed by one to department basement

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PHOENIX — On her 71st workday in the basement, Paula Pedene had something fun to look forward to. She had an errand to run, up on the first floor. “Today, I get to go get the papers. Exciting!” she said. “I get to go upstairs and, you know, see people.” The task itself was no thrill:

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Taking a Stand for Ethics and Accountability in PR: Paula Pedene, APR

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It’s hard to be in public relations. Constant learning, demanding clients and massive stress take a heavy toll on many of us. Sometimes, just to frost the cupcake, ethical issues come up that deeply test our honesty and integrity. We can either fall like dominoes to offload the pressure, or stand tall and let the

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VA official in Arizona demoted after her testimony

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A longtime spokeswoman for the U.S. Department of Veterans Affairs in Arizona has been removed from her post, allegedly because she breached security by asking her husband to upload photographs of the Phoenix Veterans Day Parade onto a secure government website. Paula Pedene, a 23-year employee with the VA Health Care System, is fighting her reassignment to

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